Trying to achieve Apple iPhone XS landing page transition effect


Trying to achieve Apple iPhone XS landing page transition effect

Created by Keshar Wakharkar
2 Weeks Ago
May 18, 2020 @ 7:44 am

I am trying too achieve a transition effect which I saw on Apple iPhone XS landing page.


https://drive.google.com/file/d/1ABYty8QVlU8v2RQYJlQFAEBKm4EK3_Hs/view

It would really mean a lot if i could get some help. Thanking you, Keshar.

1 Week Ago
May 28, 2020 @ 9:10 pm

Hi Keshar,

It looks like what they did to achieve this effect was:

  • Use a mask to crop the video down to a horizontal strip of 1-2 pixels
  • Apply a curves or contrast effect to fade out the dark parts and only show the bright sections
  • Apply a glow to give it that ominous look

With the video playing underneath it then looks as if the pixels are moving about. The movement itself depends on the video that you are using for this effect (e.g. whether the strips are moving outward or inward).

Hope that makes sense!

Cheers,
Tobias

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